To make matters worse, previews are shorter on smartphones than on desktop. Too short a text, on the other hand, can seem like you don’t have much to say. If you use too many characters, the search engine preview simply cuts off the text. The length of a meta description matters in WordPress. #Meta description professional#Although duplicate content plays only a minor role for the ranking, it looks more professional if high-quality pages also have suitable, unique descriptions. Try to anticipate and answer potential reader questions. Be succinct and highlight the most important information.
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